There is no shame to run for the exits if the building is collapsing: I sold my last position in HHWW as it collapsed from $3 to $1 in a day.
Emotions way too much in play: I was beating myself up for not selling on Friday at $3.15 after the nasty plunge in the morning. My optimism that it would continue to rise was guiding my decision to hold rather than the clear signs that this hyped up run up was at an end. TDAmeritrade doesn't allow trailing stops, market orders or triggers on penny stocks, so I had to pick the exit point manually, which means my emotions were way too much in play. As I watched what happened just minutes after I sold, I was glad I held on to the profit I did. All in all, this stock yanked my emotions around rather more than I prefer.
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